A pivot is a shift from a fixed point to gain an advantage. Essentially, a pivot is a change in strategy to focus the company on an existing internal strength or a gap in the market, it is equipped to meet. Here are 5 things a successful pivot can improve for your business. Target the…

Read More

I was having lunch with a friend of mine.  He asked, “Have you ever failed at anything?”  “Yes,” I said.  He seemed surprised, “I mean something really big, something that matters.”  “Absolutely,” I said and gave him a couple of examples.  My friend spent the rest of the meal trying to convince me that either…

Read More

We’ve all heard “ready, aim, fire,” as the instructions for hitting a target.  We often use it as a metaphor in business.  The first stage is ready.  What does it mean to be ready? In business, ready is preparation. Target is the goal setting. Fire is the execution of the plan. Consider target shooting as…

Read More

  I thought it was obvious the answer is no.  Yet a Google search produced 111,000,000 results of debate, justification, and philosophizing in less than one second.  Regardless of the discussion, the end never justifies the means.  This belief is an essential part of humanity. I know you already know this. Still, sometimes amid the…

Read More

In a football game, it means to leave it all on the field in the fourth quarter to win. In a football season, it means to win enough games to meet the goal.  Many coaches break the season down into quarters and change tactics to maximize the opportunity. In a football team’s lifetime, it is…

Read More

“It was her turn,” said the CEO. I had asked the CEO how a specific member of their leadership team was promoted to that position. I’ve heard other answers like, “They’ve been with me a long time.” “I trust them.  She is very loyal.” “He needed to make more money.” “My [family member] needed a…

Read More

The business owner was an experienced dog trainer who needed to turn her part-time venture into a full-time business. She advertised “Dog Training” and received a good number of inquiries weekly. But most of the people who called wanted “sit, stay and fetch” for $20 an hour. Her offering was four 2-hour sessions at $100…

Read More

The steps to having more fun and making more money are aligning your business’ purpose with your personal purpose, creating business goals that fulfill the purpose with strong execution and surrounding yourself with people who support your purpose and who have the ability to accomplish the goals. People are important. The “right” people are often…

Read More

The first step to having more fun and making more money is to align your business’ purpose with your personal purpose. The second step is to create and execute business goals that progress the business’s purpose. This might sound easy, but it’s not.  And more important, it’s not common. According to research done by the…

Read More
elephant tales

As the Elephant’s company continued to grow, he noticed his team of ants struggle to keep up with the volume of work.  The ants worked hard, and he hired new ones as fast as possible, but the higher volumes and faster turnarounds seemed beyond the ants’ skill and experience. The Elephant decided to hire a…

Read More